In February 2019, we were employed to run a three-month campaign designed to highlight the need for a second referendum as a viable option for Remain-leaning Tory MPs.
We ran a highly targeted Facebook ads campaign directed at key constituencies identified through the percentage of Remain voters.
This was supplemented by Twitter engagement, which became a source of information and video content for political journalists, resulting in high-profile media engagements for Right to Vote MPs.
As the second referendum debate raged, our contract was extended and our remit included creating a dedicated website, branded badges, Right to Vote bags and protest boards.
Our campaign helped persuade 21 Tory MPs to vote in favour of a second referendum (against a target of 10), garnered over 2,500 letters to MPs from the Right to Vote website and saw the founding MPs become regular media commentators.
This was supplemented by Twitter engagement, which became a source of information and video content for political journalists, resulting in high-profile media engagements for Right to Vote MPs.
As the second referendum debate raged, our contract was extended and our remit included creating a dedicated website, branded badges, Right to Vote bags and protest boards.
Our campaign helped persuade 21 Tory MPs to vote in favour of a second referendum (against a target of 10), garnered over 2,500 letters to MPs from the Right to Vote website and saw the founding MPs become regular media commentators.
